Allison Weiss Brady’s The Life of a Social Scribe

Palm Beach to South Beach


Follow Allison Weiss Brady – one of Miami’s top society gals – as she dashes about being oh-so-social.

In this segment, Allison journeys north to Palm Beach, then back to South Beach and Bal Harbour to give us the inside scoop from a social point-of-view that only she can deliver.

Yachting in Palm Beach...


The Highlander


Miami’s Edgar & Nicole Lozano
aboard the Highlander


Kip Forbes, The Duchess of Marlborough,
Tom Quick, and Michele & Craig Millard
aboard the Highlander

My husband Chip and I had the honor of co-hosting a charity event on the 151 foot yacht The Highlander, which is owned by the Forbes magazine family. Since they sold part of their company to Bono from U2, I was hoping he’d come too. No such luck, but Palm Beach’s high society was out in full force.

The event benefited The Community Coalition, which aids the homeless and is run by Moira Forbes Mumma. The other co-hosts were Moira; her brother, Kip Forbes; Tom Quick of Quick & Reilly; philanthropist Diane N. Weiss, who is working with Brown University on an innovative rehab center for injured US soldiers; David Park; last year’s hosts Craig and Michele Millard; Alyne Massey; and Bob and Jane Souaid.

A “Who’s Who” of Palm Beach, Miami and even royalty attended: The Duchess of Marlborough; Judge Rex Ford; Tom Zetkov; Vanessa Henry of Worth Avenue’s fabulous jewelry store Betteridge, Greenleaf & Crosby; Frances Hayward; Edgar and Nicole Lozano; Aaron Glickman, Publisher of SocialMiami.com; Lindsay Myers; Alex Clarke; Stephan and Rita Lloyd; June Racine; Marianne Castle; Jessie Araskog; and Betsy and Wallace Turner.

Dinner was a feast fit for kings and queens. Steak with a side horseradish sauce, greens with oranges and almonds, herbed chicken, scallops in a cream sauce, and the Forbes’ famous corn pudding, followed by a molten chocolate lava cake. I went straight for the corn pudding, which could very well be one of the finest side dishes ever. Well worth breaking any diet for!

One of Palm Beach’s most famous – and most photographed – philanthropists Tom Quick took the helm for the live auction after dinner. Tom frequently hosts events for Palm Beach’s top charities and is quite often on the cover of national society magazines. I was chosen as the model for the auction and strutted around the room encouraging top dollars for the wine – a magnum of 2003 Chateau Coos d’ estuarine, 1996 Chateau Lafitte Rothschild, premier cru, a bottle of 1986 and 1996 Chateau Meraux, and wines from the Forbes’ private collection not sold in the United States. It was cool until someone yelled, “Great job, Vanna!” Ugh!!

$65,000 was raised for The Community Coalition. Their next fundraisers are in New York City, and the Philadelphia yacht event is on May 8. For more information, please visit TheCommunityCoalition.org.

And back to Miami glamour...


Vanessa & Donald Trump, Jr., watching
an Operation Smile presentation

The next day I met up with jewelry designer Daniela Swaebe and PR guru Gigi Ganatra for lunch on Lincoln Road. Daniela is an exquisite jewelry designer, and I checked out her website before lunch. I saw a necklace that Gigi always wears so her secret’s out – it’s from Daniela Swaebe. I’d love to get the same one, but won’t of course. I did see one from Daniela’s Fleur de Lis collection that is a must-have!

I was watching my carbs at lunch because I booked a modeling gig for Prevention magazine, a fitness/exercise shoot with Miami uber-personal trainer Kris Belding. There will be 4 or 5 pages of me stretching and walking around South Beach. Uh, airbrush please...

It must still be freezing up north, because New Yorkers keep flocking to Miami. Donald Trump, Jr. and his gorgeous wife Vanessa flew into town to host the Operation Smile event in Miami at Joley restaurant in the Astor Hotel. Donald and Vanessa were as friendly as could be, and they were kind enough to answer a few of my tough journalistic questions. He was smooth as he avoided telling me who his favorite Celebrity Apprentice is because that answer, he said, just might be the winner of the show.

Donald Jr. was far more accommodating with fashion answers. He was wearing cowboy boots by Ariat that went well with his sharp slacks, dress shirt and blazer. He mentioned Gucci as his favorite designer, and Vanessa mentioned Calypso. The store has the most fabulous colors of dresses and skirts, and there are stores in St. Barths, Bal Harbour Shops, East Hampton and Worth Avenue – everywhere a fashionista shops.

Chip and I were on the Operation Smile committee as well. If you were a single guy, too bad you couldn’t make it since there was an amazing array of beautiful, young socialites in attendance. Co-Chairs Melissa Katz and Adrian Gonzalez did a fantastic job and raised $30,000, a complete success for this first-time event.

Fendi at the Bal Harbour Shops was on my radar this week too. I was picking up a purse they are donating to an upcoming Women’s Fund of Miami-Dade event on April 18 called Power of the Purse. Surely, they named this event after me.

I coordinated my purse pick-up so that I could attend a book launch for Celebutantes, a chick lit by Amanda Goldberg and Ruthanna Khalighi Hopper, daughters of two Hollywood bigwigs. Practically everyone was wearing the same Fendi dress. It was like a Fellini movie with a maze of white and black dresses swirled in the middle of the floor.

And that’s all for this adventure. Don’t forget about Russell and Danny Simmons’ Art For Life Miami Beach that Chip and I are co-chairing with Tracy Wilson Mourning and Loren Ridinger on April 5, benefiting Rush Philanthropic Arts Foundation. Joining us will be John Legend, Wycelf Jean, and Jaclyn and Scott Stapp. Check it out, as it is sure to be a fabulous event!

Until next time, I bid you adieu!

Allison Weiss Brady


Allison Weiss Brady handles marketing for celebrities and non-profits. She is active in many organizations in South Florida, New York, and Pennsylvania including Big Brother Big Sister, The Community Coalition, Voices Against Brain Cancer, Gene Spotlight, The Barton G. Kids Hear Now Foundation, and one of her family’s foundations Say Yes to Education. In addition, she and her husband Chip are actively involved with many other non-profits.