Boutique Bliss

Gen Art’s Shop Miami 2008




The Miami Design District was hopping on a hot summer night as Miami’s most fashionable came to the Moore Building for three stories of boutique bliss. The Miami fashion event: Gen Art’s Shop Miami 2008.

Gen Art is a national arts and entertainment organization that showcases emerging talent in fashion, film, music and the visual arts. The acclaimed group partnered with Citi Private Pass to present the New York City–style sample sale for those fabulous Miami fashionistas in search of progressive styles at slashed prices.

More than 40 local designers and boutiques set up shop throughout three of the Moore Building’s four levels. The jammed packed shopping spree featured cocktails, beauty services, and a runway show highlighting the participating Miami boutiques.


Photos by David Heischrek
The industrial nature of the Moore Building’s interior architecture, which features a vast open center that allows for everyone to see and be seen from every level, created a visual and auditory experience that can only be described as buzzy. The beats from DJ Induce traveled from floor to floor and blended melodically with the din of the mostly female crowd. Shoppers watched the fashion show from multiple levels, hanging over the metal railings on floors two and three. The elevated vantage points provided for bird’s eye views of the fashion spectacle below.

Naerik Jewelry Designs had fantastic rings with semi-precious stones, while Tricia Fix featured her feminine and sexy line. Cocoa Couture was very impressive, as well, with their fun and casual dresses and tops.

The huge influx of people gave the entire Miami Design District a vibrant energy that reverberated from the Moore Building and echoed throughout the neighborhood. Fratelli Lyon, located in the Driade furniture store and overlooking NE 2nd Avenue, had a sophisticated looking crowd that one may expect to see in New York or Chicago. Domo Japones, the chic Japanese restaurant located in what once was an abandoned post office, was also filled to the brim.

Clearly, Shop Miami 2008 was a success and the Moore Building and Miami Design District were the perfect hosts. Who says Miami dies during the summer? Stay tuned for Fashion Week Swim, Zo’s Summer Groove and so much more as the Miami summer scene continues to heat up.